Above: Stills from Earth Speakr interface, 2021
Contemporary artist Olafur Eliasson creates an inclusive artwork aimed at and developed by the children of the European Union.
Commissioned to commemorate the German Presidency of the Council of the European Union, the work illuminates the unified reality of a shared future regardless of language or latitude.
Above: Stills from Earth Speakr interface, 2021
Working with the artist’s studio and the AKQA DK team, we crafted the look, feel, ToV as well as execution of the artwork.
Earth Speakr gave a voice to both children and the planet, inviting today’s decision-makers and global leaders to listen by enabling children to personify objects and leave messages in the world using their facial expression via the free app. Adults can view the messages in AR, as well as place collections anywhere in the world.
Press included:
Fast Company, Dezeen and Creative Review
Year:
2020 – 2021
Medium:
Campaign Film,
Cutdowns,
Social assets,
Copy
Shown:
Global
Role:
Senior Copywriter & Creative @AKQA Denmark