work
Specsavers
I worked as senior copywriter with Kontrapunkt establishing the new voice, ToV, brand book, initial hero video concept and copy direction for Specsavers’ Nordic Employee Brand, to be rolled out across all channels. See the employee site at:
Year:
2018
Medium:
ToV,
Brand Book,
Film concept,
Social assets,
Copy
Shown:
Nordics
Role:
Creative Strategist,
Senior Copywriter
